Don't call it a comeback! Umm...well, actually maybe you should. Check out 6 inspiring stories about brands that made successful comebacks after nearly burning out. - via Hubspot

Subject line mastery is desired by any marketer. What does it take to make your emails so tempting to open? This post explores 5 of the best marketers and examples of email subject lines that have worked for them. - via Huffington Post

Content marketing, custom publishing, branded content- whatever you want to call it, it is a really powerful strategy for getting people’s attention online. These three brands have it dialed in. What are their secrets? - via SEMrush

The Shorty Awards announced its 2016 winners today, once again recognizing individuals and organizations that produce great content on Snapchat, YouTube, Instagram and every other social platform. It's no surprise John Oliver made the cut! - via Adweek

Should you start a curated email newsletter? In this infographic, discover the answers to questions that have been raised about curated email newsletters. - via CopyBlogger