Discover the surprising stories behind some of the most famous brand slogans. For instance, did you know that the famous Nike tagline, "Just do it" was based on an executed murderer's last words? -via Hubspot
Beenish crafts software code at work, but most mornings, she writes fiction stories simply for the pleasure of it. Can the cross-pollination between work and creative pursuits lead to leaps in innovation? - via Beenish Khan
These days, using social media is a great way to test your marketing campaign topics, themes, messaging, and anything else that traditionally was serviced by a focus group. Bonus: Remember that 'Ship My Pants' video? Gold. - via Digital Branding Services
One of the great Call-to-Action takeaways of this article is: "Don't amplify the act of proceeding, amplify the value of it." Chock-full of excellent visual CTA examples. - via Litmus
With any department, acronyms develop, are adopted and then become part of the language. Here is a comprehensive list of every marketing acronym and examples on how to use them in sentences, FTW! - via Jeff Bullas
Parting GIF
May your weekend be as exciting as how this kid feels about this ice cream!