23 Must-Have Tools For Your Marketing Stack

The key is to create a marketing stack that fits your SaaS’s needs, not the latest trends. Moreover, don’t feel obligated to have a tool for every function of your business. Here are 23 tools to consider for your marketing stack. - via Kissmetrics

You Can’t Kill Email

Contrary to what is often suggested in the press, email usage is still very much on the rise. Users trust it, are familiar with it and leverage it all day, every day, in their business and personal lives. - via TechCrunch

The C* Word - Content Marketing And Its Place In The War For Talent

What is content marketing all about? Everyone is saying we need to produce content. But, what does it really mean to you in the ongoing war for talent? How will it help you build and engage talent? - via Dave Hazlehurst

YouTube Adds Live Video To Mobile App

Social media news and developments making social media marketing easier. (YouTube Live Stream, Twitter and Vine Video Updates, Facebook Video Links) - via Social Media Examiner

Why Every Marketer in 2016 Needs to Be a (Part-Time) Designer

In 2016, visual content is more than 40X more likely to get shared on social media than other types of content and it’s become necessary for marketers to have at least some basic knowledge of key design terms. - via Ash Read